Reduce staff interruptions by communicating with patients while they wait.
Designed specifically for busy, fast-paced urgent treatment centres (UTC) where clinicians frequently experience non-urgent interruptions – Vic is the first “virtual-in-charge” assistant that acts as the digital extension of the nurse-in-charge, available 24/7 and powered by AI.
Where the Nurse-in-Charge coordinates clinicians in the department, Vic coordinates communication with patients in the waiting room, freeing clinical teams from constant interruptions.
We are aspiring accredited suppliers
How does it work?
Unlike apps that require downloads or complex training, Vic communicates on WhatsApp — a platform patients already use and understand, so there is no new app to download or learning curve. This makes it accessible, fast to implement, and scalable across the NHS.
- Connect – Patients simply scan a QR code on arrival.
- Communicate – Patients select their preferred language and then start the conversation by asking Vic a question.
- Support – Vic provides waiting time updates, answers FAQs, and signposts to alternative care when appropriate.
- Capture – Vic collects feedback and reasons from patients self-discharging in real time.
- Assist – The Nurse-in Charge can use the dashboard for live oversight, with admin tasks automated post-consultation.
The result: Patients receive personalised tailormade updates and health information, clinicians experience less interruptions, and operational managers can leverage data and feedback to deliver a safer and smarter service.
Key Features
- Real-Time Patient Updates – Tailormade communication on wait times, progress, and next steps.
- Secure messaging platform – Offering end-to-end encryption scaled to perform across multiple sites
- Multilingual Support – Communicates in multiple languages to ensure inclusivity.
- Smart Signposting – Guides patients to pharmacy services via the Pharmacy First scheme when more appropriate.
- Self-Discharge Feedback – Captures patient views in real time to improve services.
About Us
We believe that waiting should never mean being left in the dark. Born from frontline clinical experience and digital health expertise, Vic is designed to transform patient communication in urgent and emergency care.
Developed by a team with over a decade on the NHS frontline and a proven track record in clinical transformation, Vic bridges the communication gap between patients, clinicians, and service managers. Using everyday technology that patients already trust, Vic reduces anxiety, improves patient flow, and frees clinicians to focus on what they do best — delivering care.
Our mission
Our mission is simply to put patients back in control of their waiting time, while giving clinicians and managers the tools they need to run safer, smarter, and more efficient services.
By harnessing the power of digital communication, VICTOR empowers patients with clarity, supports clinicians with automation, and helps the NHS deliver more with less.
Our team
We are healthcare professionals, technology developers and workforce experts united by a shared commitment to making healthcare more accessible, personalised and effective. With backgrounds in emergency medicine, software development and patient-centred design we´re well positioned to address the unique challenges faced by emergency and urgent care departments. Together, we work to provide solutions that are innovative, intuitive, and tailored to the demands of modern healthcare.
“Vic can save hours and hours of staff interruptions whilst improving patient satisfaction, and has unlocked patient self discharge insights we never thought possible.”
Dr Peter Watson
Clinical Lead, Pilot Site
Contact Us
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